Audi - Road to a Better Future

While the Christmas lights were on display in Roppongi's iconic high street, we created a test drive experience for the e-tron GT and Audi's entire electric fleet. Centre stage to the experience was a stunning driving illusion where the GT, wheels turning, would seemingly drive through a variety of breathtaking natural and urban environments.

Working with WOW inc., projections, sound design and complex stage mechanics were mixed together to create the feeling the car was driving before our very eyes.

The event was hugely popular, breaking social targets, PR exposure, and test drives.